The American Film Institute Digital Content Lab has announced the
companies, organizations and media properties that will be
participating in its next production cycle: PBS ("NewsHour"),
ABC.com ("Grey's Anatomy"), and Earth Echo. The Lab, now in its
tenth year (note: it was originally known as the Enhanced TV
Workshop, but subsequently changed its name to reflect a focus on a
broader range of interactive media), brings together media
companies/properties and volunteer "mentors" (i.e. individuals and
companies with extensive experience in interactive media), in order to
create innovative interactive prototypes. "The new slate of prototypes
promises to be one of our most exciting and challenging to date,"
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AFI Digital Content Lab Developing Prototypes with PBS, ABC, Earth Echo
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